Welcome to Storytelling for Leadership & Persuasion—a course designed to help mission-driven leaders, changemakers, and communicators use the power of storytelling to connect, inspire, and lead with greater confidence and clarity.

In this opening section, you’ll meet your instructor, Nathan Young, and explore the deeper context behind why storytelling matters—not just as a communication tool, but as a fundamental force in shaping human behavior, leadership, and influence.

We’ll look at how storytelling works on both a personal and strategic level, and why it’s so essential for anyone seeking to lead effectively in today’s complex world.

Whether you're a nonprofit leader, scientist, founder, educator, or creative professional, this course is designed to meet you where you are—and offer tools that work across roles, audiences, and sectors.

Let’s get started.


What You’ll Learn in This Section

What This Course Covers
Understand how storytelling can help you lead with greater impact, connection, and authenticity.

Why Storytelling Is So Powerful
Explore the evolutionary and psychological roots of storytelling—and why it continues to shape belief, behavior, and belonging.

Story as a Tool for Meaning and Identity
Learn how story helps us form our sense of self and make meaning of the world around us.

The Link Between Storytelling and Persuasion
Discover why storytelling is at the heart of persuasive leadership—and how it builds trust, credibility, and alignment.

What to Expect in the Modules Ahead
Get an overview of the course journey—including storytelling models, leadership storytelling, persuasive communication, and crafting your own story for real-world impact.